We’re Your Bridge to Business and Marketing Technology
You probably already know this, but most contractors are terrible when it comes to business marketing, sales, and technology. We learned this firsthand, and it changed our lives.
A few years ago a pool contractor found us online and gave us a call. He thought his website had been hacked, and he wanted to figure out how to eject the evil hackers. And reappear in Google’s search results. Thankfully, his site was fine – it just needed some TLC, serious TLC. Really … it needed everything, Google had it listed but it had moved to around page six.
For most pool and landscape contractors, a few significant changes can make all the difference in the world. Your ideal clients are out there, looking for you. Figure out how to get in front of them, and your business will grow like never before in terms of projects and net income. That’s what happened for that first pool contractor who reached out to us. His marketing rose and success caused another pool and landscape business to find us.
We walked him through our approach to business building: we covered business fundamentals, we created a strategy for him to enjoy growth, and we put some key technology in place. The business grew like never before. So then what happened? More businesses noticed and some referrals too. We helped them. More kept calling. It snowballed to where one fateful evening, we found ourselves talking with a client who suggested we find a way to offer services across the country. He had “solutions” from different companies in the past that never worked and ended up costing more investment and lost sales and opportunity than what we had provided. He felt we should offer to help many more pool and landscape businesses across the country, just not in his market.
It was a sign.
“Hmm…” we thought, “…perhaps we should take this sign seriously.”
And so we did. Pool and Landscape Accelerator is the culmination of our work with pool builders and landscape contractors all across the country.
One Of The Toughest Things in the World to Sell?
See, pool and landscaping is a particularly tricky thing to offer. It’s way harder to sell than, say, a pair of shoes or a television.
- First off, you’re asking someone to admit that they need professionals for what they would like to do themselves or perhaps even feel they are not deserving of.
- It seems an extravagant extra.
- Creating and new pool and landscape is time-consuming.
- A new pool and landscape ain’t cheap, either.
- There is the risk of choosing a bad contractor.
So, given that pool and landscape is indeed such a challenging, nuanced thing to sell …
… most contractors get extensive training in sales, marketing, conversion… right?
Instead, contractors as a group receive less business training than practically any other professionals around. They spend tens of thousands, even hundreds of thousands on their construction and code education, equipment and product knowledge, insurance and risk management and often none of it has anything to do with growing their own business.
Pool and Landscape contractors are living the perfect nightmare:
One of the toughest services to offer to people on the one hand…
…and zero education in sales, marketing, and business on the other.
Let’s solve this challenge together.
Pool and Landscape Accelerator is the MBA you didn’t realize you really need.
Pool and Landscape Accelerator is the place to go to get a proven system that will work for you.
Pool and Landscape Accelerator is us. And we’re happy to meet you.
A Little More About Us
Integrity is everything when you’re sitting in front of a client doing your best to support them through the highs and lows of business. We strive to treat our clients the way we want to be treated. And integrity is the foundation. So here’s who we are and what we stand for:
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He honed his .
Along with Marc …
First with one pool business, and then …
When he’s not pushing the envelope of what’s possible with our clients in PLA, Matt loves to pursue his interests in …
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Marc is a computer aficionado and technology expert.
Marc has overseen computer and network infrastructure for thousands of users and hundreds of servers at multiple organizations. And websites for hunders of companies and clients
With former client and friend Eric MacRae, they formed a powerful combination of expert design and tech know-how.
As Matt began to focus entirely on supporting psychologists across the country in their practices, Victor began to oversee the technological elements so PLA client always have the latest, most affordable, proven marketing advancements at their fingertips and are never “behind the curve”.
In aiding Eric’s ability and experience to help pool and landscape contractors expand their market and income, Marc takes great pride in knowing that every day, his work helping small business owners and their families.
In addition to PLA, Marc enjoys spending time …